Recent Project:

The National Lottery website re-design was formed around a creative team that used methods of strategy and thinking you would normally find in any top agency.

My role for this project was to first build a creative approach for a very large web design delivery and to help build up an effective, integrated team of contract designers.

I was responsible for delivering consistent visual communication that challenges briefs, engages and informs the audiences' perceptions of the whole online portfolio. Strategy, thinking and creative approach was a constant expectation throughout the project.

visit The National Lottery